Product
See how it works
A 3-minute walkthrough of the full grading flow
Custom Playbooks
Build the versioned rubric every call is graded against
For Sales Reps
Record, review your grade, and improve between appointments
For Sales Managers
Team dashboard, rubric builder, and coaching workflow
Integrations
Connect your CRM, dialer, calendar, and the rest of your stack
Live in 15 minutes
Sign up, record, and see your first grade before lunch.
14-day free trial. No card. No setup fee.
Start a free trial →Industries
Built for the field
Every industry. One grading platform.
Default rubrics for your trade, or bring your own process. Up and running in 15 minutes.
Explore all industries →Resources
Blog
Sales tactics, coaching tips, and industry news
Guides
Deep dives on closing, objection handling, and process
ROI Calculator
See your payback period in under 2 minutes
Playbook Generator
Build a starter coaching rubric for your industry in 30 seconds
Videos
Walkthroughs, rep training clips, and customer stories
Compare
Quizzes
Windows & Doors
AdaptClose grades every in-home pitch against your windows & doors process: rapport, sample presentation, price anchor, objection handling, financing. Stop losing to “we need to think about it.”
38%
avg close rate gap
top vs. bottom reps
15min
to your first grade
after sign-up
$120
per rep / month after
14-day free trial
Where deals die
Without a grade, you can’t tell if your rep had a bad prospect or a bad process. AdaptClose makes it obvious.
“We need to think about it.”
This is the #1 lost deal in W&D. It almost always means the rep skipped the discovery questions that uncover why the homeowner is replacing windows now: energy bills, drafts, a planned renovation. Without the why, there’s no urgency. Without urgency, they wait.
AdaptClose flags:
Discovery depth score · Urgency questions asked · Timeline established
“My husband needs to see this.”
A 90-minute in-home appointment is worthless if only one spouse is there. This objection is completely preventable. It’s a simple confirmation at booking and again at the door opener. Reps who skip it sit through full demos they’ll never close.
AdaptClose flags:
Decision-maker confirmation · Door opener execution · Household authority check
“We’re going to get other quotes.”
When a homeowner wants to shop around, it usually means the rep presented price before value, or never gave them a reason why today’s decision is different from next month’s. A strong price anchor and financing bridge cuts this objection in half.
AdaptClose flags:
Price anchor timing · Value stacking · Financing offer made
How it works
AdaptClose ships with a default Windows & Doors rubric built around the standard in-home replacement process. Customize any step to match how your team actually sells.
Warm-up & rapport
Graded on time-to-trust, personal connection built, and homeowner comfort before product talk begins.
Confirm both decision-makers
Did the rep confirm both homeowners are present before the demo starts? This single step eliminates the “spouse objection.”
Discovery & urgency
Energy bills, drafts, aesthetics, resale value, renovation timeline. Graded on depth of needs uncovered and urgency established.
Sample presentation
Graded on product knowledge, features tied to discovered needs, and homeowner engagement during the demo.
Price anchor & presentation
Did the rep anchor high before revealing the final number? Graded on framing, timing, and the transition from value to price.
Objection handling
“Think about it,” “other quotes,” “too expensive.” Graded on whether the rep engaged or folded at each objection.
Financing bridge & close
Was financing offered before the homeowner said no? Graded on monthly payment framing and a clear, confident close attempt.
Team week recap · 8 reps
Manager’s focus this week:
DM confirmation and financing bridge are your two biggest levers. Fix those two steps and close rate improves before you change anything else.
Built for your size
Siro and Rilla are built for companies with enterprise budgets and dedicated training teams. You’re running a tight operation: a few reps, one or two managers, and appointments every day. AdaptClose is priced and set up for that.
Set up in 15 minutes, not 6 weeks
Sign up, load the default W&D rubric, and record your first session. No onboarding call, no CSM, no waiting.
Pay per active rep, not per seat
When a rep leaves, remove them. You stop paying immediately. No annual contracts, no minimums.
Coach without riding along
You can’t be in every appointment. AdaptClose is the manager in every truck, grading every pitch while you run the business.
New reps ramp faster
W&D has high rep turnover. Win clips from your closers become your training library, so new hires learn from real appointments, not role plays.
Anderson Window & Door Co.
9 reps · Phoenix, AZ
“We knew our guys were losing on the spouse objection but couldn’t prove it until we saw the grades. First week of coaching on DM confirmation and our close rate went from 31% to 38%.”
Sales Manager, 7 years in W&D
Clearview Replacement Windows
6 reps · Nashville, TN
“New reps watch win clips from the day they start. They’re closing their first jobs in week three instead of week eight. That alone paid for the whole year.”
Owner-operator, 12 reps at peak season
From the blog
Try AdaptClose free for 14 days, no card needed, first grade in 15 minutes. Or book a 20-minute demo and we’ll run it on your product line.
14-day free trial · $120/rep/mo after · cancel anytime