Overview
By role
Features
AI Sales Coaching
Every appointment graded on your playbook
Custom Playbooks
The rubric every call is graded against
Door-to-Door
Track & score every door your reps knock
Photo & Video Capture
Attach photos & video to any recording
Visit Checklists
Inspections with required photos
Sales Roleplay
Practice the pitch with an AI homeowner
Industries
Built for the field
Every industry. One grading platform.
Default rubrics for your trade, or bring your own process. Up and running in 15 minutes.
Explore all industries →Resources
Blog
Sales tactics, coaching tips, and industry news
Guides
Deep dives on closing, objection handling, and process
Docs
Set up the MCP server and your CRM integration
ROI Calculator
See your payback period in under 2 minutes
Playbook Generator
Build a starter coaching rubric for your industry in 30 seconds
Roleplay Tool
Practice your pitch live against an AI homeowner
Videos
Friday Features, full call breakdowns, and podcast clips
FAQ
Pricing, setup, scoring and recording, answered
Pest Control
Stop Losing to
“We’ll Call if We
See Bugs Again.”
AdaptClose grades every in-home pest control pitch: inspection walkthrough, service plan presentation, annual savings story, and close. Know exactly where your reps leave without a recurring agreement.
38%
avg close rate gap
top vs. bottom reps
15min
to your first grade
after sign-up
$180
per rep / month
cancel any time
Pest Control appointment
42 min · graded against your playbook
One-time sale · $149
Score
39
Weakest step
Service plan presented
Process
Coaching
Rep sold a one-time treatment and never presented the quarterly service plan or the annual savings versus call-by-call pricing. Left $800+ per year in recurring revenue on the table. Present the service plan before the one-time option. Most homeowners choose recurring when the math is shown to them.
Where deals die
Three Sentences That Kill
Every Pest Control Appointment.
Without a grade, you can’t tell if your rep faced price resistance or never presented the service plan at all. AdaptClose makes it obvious.
“We’ll call if we see bugs again.”
The Service Plan Was Never Offered.
This is the most expensive outcome in pest control: a rep who treats the home and leaves without ever presenting a recurring service plan. Homeowners who call back when they “see bugs again” are not the ones who signed up for quarterly service. Reps who lead with one-time treatments as their primary offer train homeowners to think transactionally instead of as ongoing subscribers.
AdaptClose flags:
Service plan offered · Recurring agreement attempted · Plan presented before one-time
“That’s too much per month.”
The Annual Savings Math Was Never Shown.
Monthly pricing feels expensive when it’s never compared to the alternative. Reps who present the service plan monthly price without calculating what reactive, call-by-call treatments cost over a year hand the homeowner a number with no context. Showing the annual cost of waiting versus the annual cost of the plan, plus free retreatments between visits, reframes the math entirely.
AdaptClose flags:
Annual cost comparison shown · Free retreatment value explained · Per-visit math presented
“Our current company is cheaper.”
Service Differentiation Was Never Established.
When a homeowner mentions their current provider, that’s an opening, not an objection. Reps who respond defensively or drop price immediately never ask what the current service covers, how often they visit, or whether retreatments are included. A rep who asks the right questions can show the homeowner they’re paying for less than they think, and that cheaper often means fewer visits and no guarantees.
AdaptClose flags:
Competitor coverage explored · Visit frequency compared · Guarantee differentiation made
Built for your size
3 to 30 Reps.
Not 300.
Siro and Rilla are built for companies with enterprise budgets and dedicated training teams. You’re running a tight pest control operation: a few techs who sell, one or two managers, and inspections stacked through the day. AdaptClose is priced and set up for that.
Set up in 15 minutes, not 6 weeks
Sign up, load the default pest control rubric, and record your first inspection. No onboarding call, no CSM, no waiting.
Pay per active rep, not per seat
When a rep leaves, remove them. You stop paying immediately. No annual contracts, no minimums.
Coach without riding along
You can’t be in every appointment. AdaptClose is the manager in every truck, grading every pitch while you run the business.
New reps ramp faster
Win clips from your best techs become the training library, so new hires learn to turn a one-time treatment into a recurring plan from real inspections, not role plays.
The default pest control rubric
Every appointment graded stage by stage
Inspection Walkthrough
Service Plan Presentation
Annual Savings Story
The Close
What the AI flags in pest control pitches
Selling the one-time treatment without presenting the annual plan
Inspection findings never shown to the homeowner
Skipping the annual savings comparison
No recurring agreement asked for at the close
FAQ
Frequently Asked Questions
What is AI sales coaching for pest control companies?
AdaptClose records in-home pest control inspections and grades each one against your rubric: inspection walkthrough, service plan presentation, annual savings story, and the close. Managers see exactly where techs leave without a recurring agreement.
Can it help techs sell recurring service plans?
Yes. The default pest control rubric grades whether the tech presented the annual plan alongside the one-time treatment, showed the inspection findings to the homeowner, and asked for the recurring agreement at the close.
How long does setup take for a pest control team?
About 15 minutes. Sign up, load the default industry rubric (or upload your own sales process), and record the first appointment. There is no onboarding call or implementation project, and the first graded appointment comes back in under 10 minutes.
How much does AdaptClose cost for pest control teams?
AdaptClose costs $180 per rep per month. You pay per active rep: when a rep leaves, remove them and billing stops immediately. No annual contracts, no minimums.
Do selling techs have to change their routine?
No. Techs record the inspection and pitch as usual, and AdaptClose grades it against your process. Win clips from your best techs become the training library for new hires.
More answers in the AdaptClose FAQ.
From the blog
Further Reading
Start Free, or See It Live First.
Book a 30-minute demo and we’ll run it on your product line. Teams are live in about 15 minutes and the first graded appointment comes back in under 10.
$180/rep/mo · no setup fees · cancel anytime